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OMO print advert CSP  1) What year was the advert produced? This advert was from 1955  2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. women were presented as inferior and were expected to usually cook and clean 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? it uses a callout bubble to highlight the title and help it pop out  4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? C- costumes shows the woman in home clothes as it is more 'dressed down' and practical L- lights are aimed at the woman as the advert is starring her A- back then, the audience they were trying to attract were house wives due to it promoting a cleaning product M- makeup is somewhat natural ...

  Galaxy 'Chauffeur' Advert CSP 1) What  key conventions  of TV advertising can you find in the Galaxy advert? one convention they used in this advert is editing. this is seen when they used CGI to have Audrey Hepburn in the advert. 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. the advertisement is trying to communicate the idea that their chocolate feels luxurious (their slogan mentioning it feels like silk) and gives pleasure 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn was a well known Hollywood actress, highly popular in the 1950s. The advert selected her as the starring model due to her soft and elegant looks, which suit the tone of the time period that the advert is trying to set in. 4) In your own words, what is intertextuality? When one piece of media is influenced by another piece of media  5...

  Audience & Film Industry – Practice Questions Give three methods of marketing blockbuster films (Black Widow). [3 Marks]  teaser trailers - to gather an audience pre-release  merchandise posts Give two examples of audience categories (demographics) used by media industries. [2 Marks]  mainstreamer  aspirer Which UK media regulator is responsible for the age classification of films and other video material? [1 Mark] BBC media   What is meant by the term ‘active audience’? (Opposite of Passive) [1 Mark] an audience that actively engages with the piece media, usually as opinions or responses   Give one example of an ‘active audience’. (Think of shows that you can vote in from home)  [1 Mark] commenting or posting about a certain piece of media   How are blockbuster films marketed and distributed globally? Answer with reference to Black Widow (CSP) [9 Marks] (2 paragraphs) Blockbuster films are usually distributed globally through a varie...

 Film Industry : Final index 1) Demographics research 2)Film Industry- Marketing : marvel cinematic universe  3) Ownership and control 4) Audience effects theory 5) Black Widow 6) Media Assessment 1 - Learner Response 7) I, Daniel Blake 8) Advertising and Marketing 9) audience and film industry 10) Galaxy CSP advert 11) OMO advert CSP

  Gender representation in Advertising: Blog Tasks NOTES: We need to learn how adverts represent different people and groups and also how these representations have changed over time. Today, the focus is on the representation of  women  and the  gender stereotypes  that appear in many adverts. This builds on our work on  social and cultural contexts  - the way the media influences people, society and British culture. 1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific ...

 I, Daniel Blake   movie poster          I, Daniel Blake is an award-winning independent British Drama film. The main character, Daniel Blake, 59, who has worked as a joiner most of his life in the North East of England needs help from the State for the first time ever following an illness. He crosses paths with a single mother Katie and her two young children, Daisy and Dylan. Katie’s only chance to escape a one roomed homeless hostel in London is to accept a flat some 300 miles away. Daniel  stands up and fights for his dignity, leading a one-man crusade for compassion that will transform the lives of a struggling single mother (Katie) and her two children.   It is a drama that has a strong political message about Britain in an age of government austerity. BLOG TASK 1) What is independent cinema and how is it different to Hollywood blockbusters? Independent cinemas are films that are usually made outside of big production studios ...